Amazon consultancy services
for sellers & vendors

Experienced Amazon consulting experts to streamline your operations, scale your sales, & expand into new marketplaces

Amazon Consultants

Who we work with & the problems we solve

As experienced Amazon marketplace consultants, we’ve worked with a wide range of emerging brands, established vendors and manufacturers who need clarity and control as their Amazon operations grow. Most come to us when results start slipping and internal auditing of issues is failing to improve performance.

Common issues include falling conversions caused by weak listing structure, ongoing listing/A9 issues, and persistent catalogue errors that disrupt visibility. Many also face compliance / IP claims that restrict selling, Buy Box instability that limits scale, and slow growth despite increased effort. Over time, account disorganisation and incorrect operational setup compound these problems. Our role is to step in, identify what’s holding performance back, and restore operations so growth returns to a more stable and predictable pattern.

40+ Years of combined experience

Our numbers speak volumes

We work at scale across complex Amazon accounts, with long-term results reflecting consistent execution, strong operational control and commercially driven decision-making.

years' experience

40yrs

sales managed

£50M/yr

accounts managed

225+

Why Amazon Consultancy Matters

Why strategic consulting Is essential on Amazon

Brands turn to external Amazon consultancy when internal teams hit a wall and progress becomes harder to sustain. Independent strategic guidance brings a clearer outside view and allows experienced specialists to step back and diagnose hidden issues that are often missed day to day. This creates operational clarity across listings, fulfilment, compliance and account structure which makes it easier to prioritise what actually moves performance.

Strategic consulting also enables faster problem resolution by addressing root causes rather than surface symptoms. This helps you avoid costly mistakes that damage momentum, margins or overall account health. Most importantly, decisions are shaped around data driven growth plans so we can give brands a structured path forward instead of letting them rely on guesswork or reactive fixes.

1. Buy Box optimisation & Vendor vs Seller strategy
Winning and holding the Buy Box is rarely about price alone. We assess whether Vendor or Seller Central is the right commercial route for your products, then address the structural issues that affect Buy Box eligibility, including fulfilment method, pricing control, account health and offer consistency. The aim is to stabilise Buy Box ownership so sales are predictable rather than volatile.

Fulfilment decisions directly affect conversion, costs and account performance. We review how FBA or SFP is being used, identify inefficiencies in stock flow and delivery setup, and restructure fulfilment so Prime eligibility, delivery speed and cost control work together. This removes operational friction that quietly erodes margin and limits scale.

Unmanaged brand assets create risk. We help protect listings, content and intellectual property by resolving catalogue conflicts, unauthorised changes and infringement issues that damage trust and sales. Strategic oversight ensures Brand Registry tools are used properly and that your brand presence remains consistent, controlled and defensible as visibility increases.

Expanding into new Amazon marketplaces without a clear strategy often leads to duplicated mistakes and unnecessary cost. We guide expansion across regions by aligning fulfilment, pricing, compliance and account structure so growth is controlled rather than reactive. This allows you to scale internationally without losing operational clarity or margin control.

For home improvement and garden brands considering expansion beyond Amazon, we also provide B&Q Marketplace consultancy.

amazon sales and seller and vendor statistics displayed on a smartphone

What We Offer

Full range of Amazon consulting services

Working directly with experienced Amazon consultants can help you correct listing issues, catalogue errors, Buy Box instability, fulfilment setup issues and compliance risks that quietly limit performance and slow growth.

As Amazon specialists, our role is to diagnose where growth is being limited and then apply practical solutions that support stability, scalability, and stronger long term business growth.

Our Amazon consultants support you across the full lifecycle of selling on Amazon, covering:

Review your account setup, listings and performance to identify issues and prioritise practical improvements.

Plan your Amazon launch around listing readiness, stock availability and advertising priorities.

Review your FBA and Seller Fulfilled Prime setup to improve stock flow, delivery performance and fulfilment costs.

Assess pricing, fulfilment and account health to address Buy Box eligibility and offer consistency.

Use Brand Registry tools to address catalogue conflicts, unauthorised listing changes and intellectual property issues.

Plan expansion into new Amazon marketplaces around fulfilment, pricing, compliance and account requirements.

Unsure where to start?

Get a FREE audit today

Request a focused account review to identify hidden technical issues, operational gaps and missed growth opportunities that are limiting your store’s performance.

Our Proven Process

How our Amazon consultancy works

Our consultancy process is designed to give you clarity and control at every stage, moving from diagnosis to action with a clear structure and measurable outcomes with transparent reporting at every stage.

01

Audit

Discovery & Audit

We review your account setup, performance data and operational structure to identify issues, risks and missed opportunities.

02

Plan

Strategy Workshop

You receive clear recommendations aligned to your commercial goals and the realities of your marketplace

03

Execute

Implementation

We support execution either hands-on or alongside your team, ensuring changes are applied correctly and efficiently.

04

Measure

report & monitor

Progress is reviewed regularly, with adjustments made to keep performance stable and moving in the right direction.

CASE
STUDIES.

CASE STUDIES.

Featured Case Study: Grape Tree

How Grape Tree grew 171% year on year while cutting shipping costs in half​

For Grape Tree, we reviewed catalogue profitability, corrected tax codes, reviewed pricing and moved bestselling products to Fulfilment by Amazon. Results included 171% year-on-year growth in Amazon sales and a reduction in total advertising cost of sales (TACoS) from 9.3% to 5.5%.

Why Choose Us?

Why choose Ecommerce Intelligence as your Amazon consultant?

“Our TACOS dropped from 9.3% to 5.5% and sales grew 171% year on year. The team transformed how we run our Amazon account.”

Grape Tree

Marketing Manager

AI Visibility Search Audit

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See how your retail presence compares with competitors and whether ChatGPT, Perplexity, Claude and Gemini recommend your brand.

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Help From Industry Leading Pros

Let's take your Amazon business to the next level.

Book a free consultation with our Amazon experts and get a custom roadmap to grow your brand profitably.

Common Questions

FAQs on Amazon Consultancy Services

What does an Amazon consultant help with?

An Amazon consultant investigates the issues affecting your account and helps you prioritise improvements. At Ecommerce Intelligence, this can include listing and catalogue problems, Buy Box instability, fulfilment setup, brand protection and marketplace expansion. Our advice considers your operational challenges alongside your commercial goals.

We review your account setup, performance data and operational structure to identify problems, risks and opportunities. Depending on the issues affecting your business, this can involve examining listings, fulfilment arrangements, account health and catalogue errors. We then discuss the findings and prioritise the practical steps needed to address them.

Yes. We can support implementation directly or work alongside your existing team. Our consultancy process covers the initial review, agreeing priorities, putting recommendations into practice and reviewing progress. This allows you to access specialist support while keeping your team involved in the work.

An Amazon brand specialist helps brands stand out by refining product listings and improving search rankings, all while providing overall management of your Amazon Storefront. By optimising titles, bullet points and descriptions, we actively aim to increase visibility while using A+ Content to improve conversions.

Our expertise in Amazon’s advertising ecosystem ensures that Sponsored Brands and Sponsored Products drive the right traffic, at the right time. After analysing your performance data, we use our vast experience to refine the strategies that maximise sales and brand positioning.

To enrol in Amazon Brand Registry, you need an active registered trade mark or an eligible pending trade mark application from a supported government trade mark office. Eligibility depends on the applicable country requirements. Your application’s brand name must match the trade mark record, and your brand name or logo must be permanently displayed on your products or packaging. The trade mark owner should enrol the brand and can then give an authorised agency access to help manage it.

At Ecommerce Intelligence, we can help you check eligibility, prepare the required brand and product information, and work through the application requirements. Once your brand is enrolled, we can support you in using Brand Registry tools to manage listing information and report suspected intellectual property infringement.

If you really want your ads to pop, you need a strategic mix of Sponsored Brands, Sponsored Products and Sponsored Display campaigns. We’ll analyse your keyword performance, adjust bids, and refine targeting to improve ad efficiency and overall return on investment.

By leveraging real-time data, we ensure budgets are spent on high-performing placements that drive conversions and our expertise in campaign structuring helps brands reduce wasted ad spend at the same time as maximising visibility. Our Amazon Brand Specialists continuously optimise ads based on performance insights and will actively use A/B testing, along with market trends, to ensure your advertising strategy remains competitive and profitable.

Expanding to international Amazon marketplaces does come with its own unique challenges. A brand specialist helps navigate these complexities by optimising listings for different regions, ensuring translations are accurate, and adjusting pricing strategies for local markets. Tax regulations, fulfilment logistics and cultural differences are also that need specialist consideration and this is where experience makes a huge difference.

We use the data and market insights we’ve gathered over the years to help brands expand smoothly and avoid costly mistakes. Whether you’re entering Europe, North America, or beyond, the right strategy ensures you’re set up for success without the usual trial-and-error approach.

Inventory management is a balancing act. Too much stock leads to high storage fees, while stockouts can hurt your rankings AND your sales. Demand forecasting helps predict how much inventory you’ll need based on seasonality, sales trends and market demand and by using real-time analytics, we’ll help you stay ahead of fluctuations which can prevent overstocking or running out at the worst time.

Our brand specialists ensure your inventory strategy is aligned with Amazon’s fulfilment requirements to help reduce long-term storage fees, all while improving overall efficiency. We assist with better forward planning so you can cut unnecessary costs and avoid the common mistakes that leave sellers with unsellable stock.

Forget the guess work. Every decision should be backed by data. Tracking key performance indicators like conversion rates, organic rankings and ad performance helps identify what’s working and what needs adjustment.

Our brand management strategies use this data to refine your product listings, adjust pricing and optimise ad campaigns. In addition, we use customer behaviour insights to reveal buying trends that can ultimately help you make smarter decisions. Without a data-driven approach, it’s easy to waste money on ineffective strategies. We consistently analyse performance to fine tune our approach so you’ll stay ahead of competitors and react faster to market shifts.

We all know how quickly Amazon’s policies can change, and staying compliant isn’t really optional. Failure to do so could land you with a penalty or worse still, a full account suspension. Amazon consultants are generally deployed to keep track of updates, ensuring your listings, ads, and fulfilment processes follow Amazon’s latest guidelines.

By conducting regular audits, our team help catch issues before they become problems, whether it’s policy violations, restricted keywords, or listing errors. If you run into compliance challenges, you’ll have expert support to resolve them quickly without worrying about unexpected listing removals or enforcement actions that could impact your sales.

It’s no secret that when your customers are engaged with your brand, they help drive long-term success. The approach you take to dealing with your customers makes a big difference. As seasoned Amazon consultants, we help manage customer reviews and ensure positive feedback is highlighted while addressing any concerns.

To set you up for the best customer engagement scores possible, we look at how well your product pages are structured including making sure descriptions are clear and images are high quality, so we can set the right expectations before purchase.

Amazon’s customer engagement tools, like personalised follow-ups and promotions, help build loyalty and by actively monitoring feedback and responding quickly to inquiries, we’ll help you create a better buying experience for your customers, improving rankings and boosting conversions along the way to further strengthen your brand’s reputation.

Bad reviews can damage a brands reputation in an instant, so its important that they are managed effectively. A proactive approach includes monitoring reviews regularly and responding professionally to customer concerns and direct outreach can often turn a dissatisfied buyer into a repeat customer.

By addressing feedback quickly and using insights to improve products or listings, we can help you maintain a strong reputation for your brand that keeps customers coming back.

Yes. We love showcasing our previous work. Real success stories show what’s possible with the right strategy. Brands we’ve worked with have seen significant improvements in rankings, ad performance, and overall sales. Each brand we’ve worked with faces different obstacles, but with experience managing a wide range of sellers, we know what works. If you’re looking for proof of results, we’ve got plenty of examples to share.